by Rachel Kottler, Vice President | Jan 24, 2025 | Marketing
In 2024, advancements in AI led to major shifts in direct marketing. As we enter 2025, these shifts will only become more pronounced as technology continues to evolve and customers become more accustomed to new marketing techniques. Here are my top five direct...
by Anne Kottler & Rachel Kottler, Partners, Sage Communications | Oct 18, 2024 | Marketing
As marketers, we’re lucky. We get to be a part of real-time cultural shifts that flow through our work. One of the most exciting changes is a seismic shift toward inclusiveness across all channels of communication. As you think about inclusive marketing at your...